Riley Etheridge

Regional Managing Director, Merrill Lynch

Riley Etheridge has been with Merrill Lynch for 22 years, and currently is the Regional Managing Director for Northern California. He has expertise in the areas of Behavioral Finance and Investor Psychology, as well as Portfolio Management and Asset Allocation. His writing has been published in the Journal of Financial Planning, and in 1999 Riley was named one of America's top Financial Advisors by Worth Magazine.